When I worked at Grasshopper, I helped refine our numbers landing page, which now ranks 1 for the query. You have a LOT of options here, and they run the gamut from free to definitely not free.
Rachel shows her readers how to double their word counts while still maintaining the quality of their writing.
Finally, both Patel and Bronson are experts in their field. This book is a must-buy for small business owners who are new to content writing.
Do you want to get more leads?
Good luck, and happy writing! Despite what some content marketers might think, many readers crave meatier articles — and publishers are delivering.
What Is Long-Form Content? Better yet, Scott offers a point checklist that every copywriter should keep on hand when starting a new e-mail campaign. The page should be clear and easy to read, written to someone reading at a 6th grade level.
Plus…my formal education—associate degree in journalism, Bachelor of Arts sociology, psychology —is the foundation that helps me create an edge for my clients in their market. QuickBooks does an excellent job of sharing customer stories on their small business accounting landing page.
This how-to is dubbed as a practical guide that tells you how to write, as well as what to write about. You can spread this out over several weeks, even months. A guru wants to sell you something at all costs.
As a former print journalist, my knowledge of libel law kept the publications I worked for out of legal trouble. A landing page functions the same way.Ask two content marketers about long-form content and you’ll likely get two completely different responses.
The first might say that long-form content is a gamble, given audiences’ supposedly miniscule attention spans. The other might say that producing longer articles is an excellent way to. One of the longest standing debates in copywriting and marketing circles is over what’s better — long or short copy.
The group following the short copy gospel says that people don’t like to read, especially in the modern age, so there’s no reason to write long copy. One of the longest standing debates in copywriting and marketing circles is over what’s better — long or short copy.
The group following the short copy gospel says that people don’t like to read, especially in the modern age, so there’s no reason to write long copy.
Step 2: Create a copywriting outline. Longform content is often a great place to use affiliate marketing, because the length demonstrates to the reader that some actual effort went into selecting the products.
so I don't have any book recommendations. But some of the sites I frequent are Problogger, Neil Patel and the Moz blog. Hope. Don’t be afraid to go longform. When it comes to copywriting for landing pages, you don’t want bloated copy.
The page should be clear and easy to read, written to someone reading at a sixth-grade level. Still, you need to make sure a customer’s questions are answered. Book online now. Thank you for sharing this quick primer on a confusing, often complicated, topic for many authors and self-publishers.
Reading this post and comments saved me some time – and potential headaches.Download